What does SEO mean?

SEO or Search Engine Optimization is a huge and long term fruitful process. Before knowing about the whole process you must have some basic knowledge of search engines and their behaviors. As we are standing in 3G era hope we all know about Internet. If we know 0.01% of internet, then we must be familiar with Google, Yahoo and Bing etc. They are mainly been called Search Engines.
Here we generally search for required information. If we are searching for any service or product, then we naturally find with the “relevant words” of that particular service or product. But there are many business sources are available into the database of search engines, so what will they do? They cannot show you all of them at a time, right? Therefore all the search engines use some particular formulae to calculate the popularity of those data. According to the popularity they set up those data and serve in front of the searcher person. In general there are 10 results in each result pages. The most popular websites with most relevant information as per the typed words will come up in 1st page.
In the world of technology those relevant words which are been typed by searcher person, are been called Keywords. To carry any particular website or business for relevant keywords into the first page, experts use some technical, intelligent and realistic inputs and the whole of these inputs are been called SEO. The main goal of SEO services is to promote any business or website through Search Engines.

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Importance of SEO

If you are running a business and have minimum knowledge of it, then there is no point to make you understand what can be done by proper exposure or marketing. Internet is the most common word that one 5yrs old child can also pronounce. To be involved into the flow of technology you may have build a website. Is that right? Not only that, website is also a sign of class and standard of a business. But to make your website visible to your customer what you do? You printed it into your visiting card or in maximum you make a banner with your business information. And after spending so many dollars, you still are waiting to get benefit of your website. Please do not take it wrong way, you are not going to have expected return for your investment. It may take 2 to 3 years to get the result or response from your website and not only that you will not get it easily, need to spend more $5000 to make it visible to your local customers.
So you tell me, does it make sense? You are investing more than $5000 to get customer in such recreational time. But in return you get only few local customers and more over after waiting for a long time (2-3 years). Do you think this deal is prolific for you?
Now come to the point of SEO. What SEO services can do for you? SEO is a technical process to make your website visible to the Global customers as well in your country. A qualitative SEO Company will create buzz around the web world with the information of your business along with your website. And after spending qualitative time for you website, you will realize the difference within 2-3 months. Your website will come in top results for most relevant words of your business. Your website will start to receive certain amount of traffic or visitor each day. And it will increase the chance 95% to get quick return on your investment.
If still you have any doubt, I will suggest to investigate for your competitors who are enjoying SEO services already and hope they will make you better understand the benefit. Website is not for show, everything in business needs return in exchange of the investment. So there is no point to make a website for only show class, if it is not giving any return then it is worthless investment.
Just think and justify how much traffic or visitors, you are missing each day, each moment, each second!!! Where you competitors are been flooded with customers, you are struggling and working hard to run your business every day.
Now the choice is yours. Whether you want spent many dollars with few returns, or will go for few spent more return policy. Hope you can better understand your business than me. Let your dream tell, whether it wants to struggle every day or it wants to have a fly.

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